Ten Health & Fitness
Ten Health & Fitness is one of London’s premier boutique fitness providers, offering expertly-taught small-group classes and therapies in a warm and welcoming environment. With several studios around London, they deliver dynamic, energising programmes that are both enjoyable and fast-acting. Their trainers have been described as “miracle-workers” by The Daily Telegraph, and the company has won the Tatler Gym Awards on four occasions.
We started working with Ten in 2018 with the brief to enhance their WordPress website’s integration with a bespoke MindBody booking API and to provide ongoing maintenance and support. They needed an agency that could meet high technical standards, provide dependable, rapid support, and react more nimbly than their previous provider.
The client’s primary objectives included:
- Seamless bookings & transactions
To ensure clients can book fitness classes and therapies online without glitches, while avoiding disruption to the live site. - Reliable development & testing process
To prevent downtime or errors when making updates, with safe staging environments and thorough testing. - Improved user experience
To make it easier for customers to find, browse, and book sessions; to simplify navigation; to make the site intuitive across devices. - Efficient management & administration
To reduce Ten’s internal workload around site changes, support, and coordination with third parties. - Responsive maintenance & support
To provide fast, knowledgeable responses, clear communication, and dependable technical support on demand.
Streamlined bookings and brand-led design
To ensure stability and minimise risk, we built a dedicated development environment linked to the MindBody sandbox rather than working directly on the live site. This allowed all new code and features to be thoroughly tested without affecting live bookings or site performance.
We also established a structured deployment process to standardise all website updates. Every change, from new features to bug fixes, is tested and verified before being released, ensuring the website remains consistently reliable and high-performing.
In parallel, we redesigned key homepage elements and refined the site’s navigation to improve the customer journey. This made it easier for visitors to find information and book classes or therapies, while enhancing the overall user experience.
As part of our ongoing support, we took over direct liaison with MindBody, managing technical issues, bug reports, and feature enhancements on Ten’s behalf. By providing a single, responsive point of contact and rapid turnaround on maintenance requests, we’ve made the support process far more efficient.
Finally, we streamlined maintenance workflows so that Ten’s internal team can spend less time managing website issues and more time focusing on delivering exceptional fitness and wellness experiences to their clients.
Project achievements
The new site better promotes Ten’s premium offer and growing reputation, while giving their team the tools they need to engage and grow their client base effectively.
- 100% reliability when updates or changes are deployed to the live site.
- Significant reduction in administrative burden: internal resources are freed up because support, maintenance, and technical coordination are handled smoothly.
- Improved user satisfaction and confidence that the website works correctly, especially around booking and transactions.
- A smoother, stress-free digital presence – enabling Ten to focus on what they do best: delivering premium fitness experiences.
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Supporting your focus on growth
With over 20 years’ experience supporting commercial clients with WordPress, we help businesses maintain secure, reliable and high-performing sites. Our proactive maintenance, updates and optimisations ensure your digital presence runs smoothly, while our responsive support resolves issues quickly. By taking care of the technology, we give your team the freedom to focus on growth, customer engagement and achieving business goals. Call us now on 020 8747 3274 or send us a message to get going.
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