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Insight & tips blog articles

  • How & why you should update website software

    Website software needs regular updates to fix bugs and improve performance; we explain exactly how to update website software

  • Using wireframes to improve user experience

    Wireframes are a detailed plan of your website layout; we explain how you can use wireframes to improve user experience

  • Why HTTPS is important & why you should upgrade

    Why HTTPS is vital for brand perception and online success, and how simple it is to upgrade your website

  • Writing well for the web

    With so much choice online, it’s hard to retain people’s attention; our tips will help you achieve success with your web writing

  • Getting it all in proportion: imagery for websites

    Choosing the right pictures for your website can be a real challenge; we share our tips for getting imagery right

  • Metadata: the basics [infographic]

    Metadata is a summary of a webpage, allowing search engines to work out if the page is relevant; we explain how to write great website metadata

  • Security patching: why it’s essential

    A security patch ‘plugs’ any security vulnerabilities on your website; we explain why it's a key part of website maintenance

  • Optimising your donation page

    We consider how to get the best results from your website donation page

  • The simplicity principle in web design

    The importance of clutter-free website design in today's age of information overload

  • How to increase member engagement digitally

    Engaged members are far more likely to renew their membership; we share our tips for maximising member engagement online

  • Website launch checklist

    Give your website the best chance of success - right from day one!

  • User journey mapping: designing the ideal journey

    How user journey mapping can help keep your website users on track towards completing an end-goal

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